I’ve been driven to uncover my inner self, which led me to identify as an INFJ personality type. I embrace the traits that come with it - high sensitivity and empathy, an intuitive and systems thinking nature to recognise patterns and connections in complexity, and a curiosity to explore the 'why' and the possibilities.
These traits align well with my Experience Design role, driving me in navigating complexity, connecting the dots to uncover real problems, and solving them through a human-centric lens.
As a mission, I bring empathy and the blend of holistic and detail-oriented thinking as superpowers to advocate for human-centricity and turn complex business challenges into into human-centric designs - grounded in strategic vision, brought to life through polished execution, and supported by my technical background to bridge the gap between design and development.
My career journey has been driven by purpose - to create intuitive and impactful experiences through the meaningful enablement of technology to solve human problems.
From Web Development to Experience Design. From building functional products to designing holistic, human-centered and business-aligned experiences. Through my career exploration, I have navigated the end-to-end product development lifecycle, gaining in-depth exposure to feasibility, desirability and viability.
Financial Services and Travel have been my primary industry focus.
Service Designer
Jul 2024 - Feb 2025
London
Senior Experience Designer
Mar 2021 - Apr 2024
Hong Kong
UX Designer
Apr 2017 - Mar 2021
Hong Kong
Web Developer
Aug 2014 - Mar 2017
Hong Kong
Throughout my career journey, I have been developing skills across the product development lifecycle, with strong expertise in tangibilising ideas for implementation.
I specialise in UX Design — covering UX research, problem reframing, ideation, journey mapping, prototyping, user flow creation, hi-fi wireframing, testing, and launching solutions.